Privacy Policy
Last Updated: 11-14-2025
Located in Waldorf, Maryland
Smile Squad Academy (“we,” “our,” “the Academy”) respects your privacy. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website (www.MySmileSquad.com), enroll in our program, communicate with us, or interact with our digital systems, including our AI digital avatar Dani.
1. Information We Collect
We may collect the following types of information:
A. Personal Information
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Name
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Address
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Phone number
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Email address
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Date of birth
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Emergency contact information
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Payment information (processed securely by third-party providers)
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Information submitted on enrollment forms
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Education background (if voluntarily provided)
B. Automatically Collected Data
When using our website or digital platforms, we may collect:
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IP address
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Cookie data
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Browser type
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Device information
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Pages visited and actions taken
C. Student Records
If you enroll, we collect:
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Attendance records
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Academic progress
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Externship participation
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Certifications earned
This information may be required to comply with Maryland Higher Education Commission (MHEC) and Maryland Board of Dental Examiners regulations.
D. AI Interaction Data
When interacting with our AI digital avatar Dani, we may collect:
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Chat/session content
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Questions asked
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Support requests
This data is used to improve our services and provide support.
2. How We Use Your Information
We use your information to:
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Process enrollment and payments
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Provide program instruction and communication
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Maintain academic and attendance records
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Support student services and externship placement
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Improve website functionality
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Provide responses via Dani (our AI assistant)
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Comply with Maryland educational regulatory requirements
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Send updates, notifications, and reminders
3. Sharing Your Information
We do not sell your information.
We may share limited data with:
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Payment processors
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Approved instructors and staff
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Clinical externship partners
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State educational regulators (when required by law)
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Technical service providers who support our website, CRM, and AI systems
All partners are required to protect your information.
4. Media, Photos, and Video Recordings
Smile Squad Academy may capture photos, videos, and audio recordings during lab sessions and instructional activities. These recordings may be used for internal training, educational demonstrations, social media content, and external marketing purposes.
Students who do not wish to appear in marketing materials may opt out by contacting us in writing at [email protected] before the start of their cohort.
5. Cookies & Tracking
Our website may use cookies and analytics tools (Google Analytics, Meta Pixel, etc.) to improve user experience and measure marketing effectiveness.
You can disable cookies in your browser settings.
6. Data Security
We use reasonable administrative, physical, and technical safeguards to protect your information.
No online system is 100% secure, but we maintain industry-standard protections.
7. Your Rights (Maryland Residents)
You may request:
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Access to your data
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Correction of inaccurate information
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Deletion of certain information
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Changes to marketing preferences
Email [email protected] with your request.
8. Children Under 16
Our program is intended for adults 18+.
We do not knowingly collect information from minors under 16.
9. Updates to This Policy
We may update this Privacy Policy as needed.
Changes will be posted with an updated “Last Updated” date.
10. Contact Us
Smile Squad Academy
3350 Middletown Rd
Waldorf, MD 20603
[email protected]